And Now a Word From Our Sponsor
November 7, 2010

The gazillion-dollar campaign that made Rick Scott Florida’s Governor-elect is a testament to the power of television. 

Just not the news part.

In the case of Tuesday’s election, the plug was pulled on the power of the press.

The so-called fourth estate, the government watchdogs, the voice of the people, seemed to have little effect on voters.

Scott, very strategically, ran a campaign without it.

Instead, he spoke to voters on his own terms, through his own scripted messages on television time he bought and paid for, more than $70 million worth.

The candidate, himself, was always gracious and pleasant with reporters (unlike some of his staffers who were known to literally shove reporters out of the way, as in elbow-to-the-sternum shove).  But he was hardly forthcoming. He flat-out did not answer detailed questions.  Not about what he knew and when he knew the company he captained was perpetrating fraud on the federal government; not when pressed for details of how he’ll create jobs he promised, or how he’ll pay for services if he cuts one-fifth of property taxes. 

The editorial boards at the newspapers?  Those inner-sanctum think-tanks where top-tier editors carefully craft their papers’ opinions and endorsements?  Scott refused to even meet with them.  So no wonder why across the state, every one of Florida’s newspapers gave their endorsements to Scott’s opponent Alex Sink.

Those endorsements that were once coveted by candidates were, this time, worthless. 

So now the strong silent one is headed to Tallahassee.

Let’s send a crew!